In Congress, the House Appropriations Committee has put forward a separate budget proposal that includes a smaller—but still deeply concerning—10% cut to the fruit and vegetable benefit. While not as severe as the Trump administration’s proposal, the House bill frames the reduction as a way “to begin a reset to pre-COVID levels.” That rationale ignores what we’ve learned before, during and since the pandemic: that increased fruit and vegetable benefits have significantly improved dietary quality, supported healthier pregnancies, and helped reduce the risk of obesity in young children.
Newsletters, publications, and resources for WIC Agencies.
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2024 WIC By The Numbers Infographic
To celebrate
Cooking Wellness: A Virtual Culinary Adventure
Want to join an engaging, educational cooking class, without having to leave the comfort of your own home? Welcome to Cooking Wellness!...
Breastfeeding Support in Medi-Cal: Large Return, Small Investment
New opportunities for WIC and public health to join efforts are available now and unfolding in the future.
Impacts of Breastfeeding Support, Supplies, and Counseling on Health Insurance Premiums and Costs
New opportunities for WIC and public health to join efforts are available now and unfolding in the future.
Breastfeeding Support: Community Clinics and the ACA Requirement
New opportunities for WIC and public health to join efforts are available now and unfolding in the future.
Nutrition and Breastfeeding Interventions Under Health Care Reform
New opportunities for WIC and public health to join efforts are available now and unfolding in the future.
WIC WORKS: Higher Breastfeeding Rates Can Reduce Obesity
Breast milk provides the perfect balance of nutrients tailored to the baby’s needs, promoting healthy growth and development.
WIC WORKS: Policy Changes Raise Breastfeeding Rates
By promoting and supporting exclusive breastfeeding, we can contribute to healthier families and communities, creating a brighter future for the next generation.
Making the Case for Breastfeeding: The Health Argument Isn’t Enough
Breastfeeding rates will never increase unless we ensure that institutions like hospitals and workplaces support breastfeeding.
Increasing Exclusive Breastfeeding in WIC: The Power of Peer Counseling
In this policy brief on preventing obesity in early childhood we present the need for and examples of peer counseling for breastfeeding mothers.
Reducing Obesity from the Start
Childhood obesity is an urgent health crisis in California. Read more in this brief.











