The California WIC Association strongly condemns the Trump Administration's newly released public charge rule, which once again injects...
Statement from the California WIC Association on the Trump Administration’s New Public Charge Rule
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Support AB 2160: Strengthening Breastfeeding Support for California Families
AB 2160 (Rodriguez) continues to move forward in the California Legislature, and the California WIC Association is proud to co-sponsor the...
President Trump and Congressional Republicans Want to Slash WIC Produce Benefits—Putting Families’ Health and Local Economies at Risk
In Congress, the House Appropriations Committee has put forward a separate budget proposal that includes a smaller—but still deeply concerning—10% cut to the fruit and vegetable benefit. While not as severe as the Trump administration’s proposal, the House bill frames the reduction as a way “to begin a reset to pre-COVID levels.” That rationale ignores what we’ve learned before, during and since the pandemic: that increased fruit and vegetable benefits have significantly improved dietary quality, supported healthier pregnancies, and helped reduce the risk of obesity in young children.
What is a WIC Ambassador and Why Should You Become One?
Becoming a WIC Ambassador – what does it mean and why is it important?
Connecting WIC and Early Education
By working together, WIC and childcare programs can more efficiently use limited public resources and better support children’s development. Learn more in our brief.
Charting a New Course to Improve the Quality of Prenatal Care
The journey toward ensuring optimal prenatal care is ongoing, with continual advancements and shifts necessary to meet the evolving needs of expectant mothers.
Meeting Challenges, Managing Change: CA Hospital Breastfeeding Rates Fact Sheets
This policy update on California breastfeeding and hospital performance includes important data on exclusive breastfeeding by ethnicity and in-hospital and exclusive breastfeeding rates.
Bringing Breastfeeding Home: Building Communities of Care
Because hospitals may be the only places where mothers can access skilled support, many mothers struggle to meet their breastfeeding goals after they leave. Support must continue beyond the hospital walls.
WIC WORKS: Higher Breastfeeding Rates Can Reduce Obesity
Breast milk provides the perfect balance of nutrients tailored to the baby’s needs, promoting healthy growth and development.
WIC WORKS: Policy Changes Raise Breastfeeding Rates
By promoting and supporting exclusive breastfeeding, we can contribute to healthier families and communities, creating a brighter future for the next generation.
Making the Case for Breastfeeding: The Health Argument Isn’t Enough
Breastfeeding rates will never increase unless we ensure that institutions like hospitals and workplaces support breastfeeding.
Increasing Exclusive Breastfeeding in WIC: The Power of Peer Counseling
In this policy brief on preventing obesity in early childhood we present the need for and examples of peer counseling for breastfeeding mothers.